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Subject: Re: EMail specials are not what they appear to be from ICD! I Disagree!

Author: Steven Schwartz

Date: 09:52:24 12/04/00

Go up one level in this thread


On December 04, 2000 at 12:21:49, Randy Schmidt wrote:

>I received a e-mail Dec. 2, 2000 telling me that if I place an order before noon
>on Monday Dec. 4 shipping would be free.  What a nice deal.  So I spent all
>morning getting a HUGE order together that was in total $838.65.
>
>When I called it in, I was told (very nicely by Carney) that I had to order it
>over the internet.  Well that is ok, but I didn't want to give my credit card
>number out over the net.  She told me she would take it over the phone and then
>all I had to do was note in the "comments" section that I had done that.
>All good!
>
>We then discussed where I could find my serial number for Rebel 10 to qualify
>for the upgrade.  After finding it, she then said that free shipping did not
>apply to software!  Ok, I wasted my whole morning putting together this order,
>and now the "special" did not apply.
>
>Remember the Hills Brothers commercial where the company rejected some beans and
>their supplier "sold them to someone else"?  Guess what I did!?
>
>The email was misleading at best.  I guess I learned MY lesson.


Randy,
The emailing we sent out announced free shipping. It also stated,
with a clear link:

"There are some minor exceptions (aren't there always?).
http://www.ChessUSA.com/shipping.shtml "

This link was included in the email, not to hide the fact that there
were exceptions, but rather to allow people the opportunity to see
what the exceptions were so they would not waste their time.

I am sorry that you did not read the full email and called only to
be told that software was not included, and I am sorry that your
$800 went elsewhere, but to say that the emailing was misleading
is a bit harsh, don't you think?

Software is less than 5% of our business. It is not as if we took the
CCC mailing list and boasted free shipping when we knew that the
majority of people would want to buy software. We did the mailing to
our general customer emailing list, and we knew that less than 5%
would care anything about software.

The promotion has been very successful. You have been our only complaint.
Most people have been absolutely delighted, so much so that we have
extended the offer through at least the end of the week.

If our purpose was to fool people and waste their time, we would have
left out the exceptions part, but that is not what we are all about.
The email is below in its entirety. I apologize if anyone here
thinks this is a free promotion for us, but I feel that I have to
let you all judge for yourselves whether we meant to mislead here..
Steve (ICD/Your Move Chess & Games)

The ENTIRE Email:

What is America's largest chess store and the Internet's most visited
chess shopping web site doing for YOU this holiday season???

How about...
For a limited time...

FREE shipping
OR
REDUCED air shipping

For on-line continental U.S. orders totaling $40 or more.
http://www.ChessUSA.com

There are some minor exceptions (aren't there always?).
http://www.ChessUSA.com/shipping.shtml

This offer is scheduled to expire on Monday, December 4, 2000 at noon (Eastern
time) UNLESS it is so wildly successful that we cannot help but continue it!!
That, of course will be up to you.

If you wish to be removed from our occasional mailings, please click on reply
and type "remove CR" in the subject header. If you wish to receive mailings but
have received more than one of these, just let us know within the text that we
should only send you one email at a shot. We apologize for the intrusion.

Regards,
The Folks at Your Move Chess & Games




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