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Subject: Re: ... CM8000 -- John Merlino, please read!

Author: Steve Maughan

Date: 02:19:16 10/01/01

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John,

>How many people who know nothing about chess wouldbuy Fritz over Chessmaster?

I agree that this is 100% true.  Most people who have bought CM don't even know
that Fritz exists.  This means that The King sold at a higher price than CM
would not cannibalise the sales of ChessMaster.

So how about this for a solution - release a version of The King for Fritz.
Calculate how much you need to make per copy of CM, say $20, ask the nice folks
at ChessBase if they'd sell the engine and give you a cut (say 30%).  Then let
ChessBase sell The King for ChessBase / Fritz for $60 and everyone is happy.
The enthusiasts are happy with the 'serious' engine, Ubi Soft and ChessBase are
happy as they are making more money, while the average punter will be happy
buying the cheaper CM.

What's the problem with this solution - it could also be done with minimal
effort.

Steve Maughan



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