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Subject: Re: ... CM8000 -- John Merlino, please read!

Author: John Merlino

Date: 08:30:59 10/01/01

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On October 01, 2001 at 05:19:16, Steve Maughan wrote:

>John,
>
>>How many people who know nothing about chess wouldbuy Fritz over Chessmaster?
>
>I agree that this is 100% true.  Most people who have bought CM don't even know
>that Fritz exists.  This means that The King sold at a higher price than CM
>would not cannibalise the sales of ChessMaster.
>
>So how about this for a solution - release a version of The King for Fritz.
>Calculate how much you need to make per copy of CM, say $20, ask the nice folks
>at ChessBase if they'd sell the engine and give you a cut (say 30%).  Then let
>ChessBase sell The King for ChessBase / Fritz for $60 and everyone is happy.
>The enthusiasts are happy with the 'serious' engine, Ubi Soft and ChessBase are
>happy as they are making more money, while the average punter will be happy
>buying the cheaper CM.
>
>What's the problem with this solution - it could also be done with minimal
>effort.
>
>Steve Maughan

I'll pass this suggestion on up the ladder, but I doubt that Ubi Soft will want
to do anything out of the ordinary for their first version of Chessmaster. Ubi
Soft appears to be a VERY patient company, and makes decisions very slowly and
carefully. They appear to be very interested in making different LANGUAGE or
PLATFORM versions of their programs, but not different versions of the same
program for different types of users.

jm



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