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Subject: Re: Interesting statistics from CSS 3/98

Author: Don Dailey

Date: 14:33:12 06/24/98

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On June 24, 1998 at 17:29:23, Thorsten Czub wrote:

>On June 24, 1998 at 07:01:41, Bert Seifriz wrote:
>
>>I agree with Ed, that this statistics is not true. Question is
>>how did they find out? We were not asked. Nobody knows
>>for sure.
>
>I know how they do it.
>
>10h: Mr.Frederic Friedel, boss of ChessBase, publisher =boss of CSS wakes up in
>the morning. he gets a telephone call from Matthias Wuellenweber.
>"Hey - Fred, we sell many Fritz units this month, the 1st rank in the ssdf-list
>was worth all the preparations and negotiations we have done. I am sure we have
>50 % of the market since Genius is no more a concurrent. "
>
>Friedel: "Really - hm. I think you are right."
>
>Later, 12h, Frederic sits down behind his PC and types:
>Fritz5 50%
>...
>...
>
>So - the company writes their own statistics, and publish them in their own
>newsmagazin. It is THE SAME PERSON !
>
>
>And the intention ? If somebody reads it, he thinks:
> wow - 50% have bought this product. And I don't have it !
>I need it. This magazine says it. This was the fourth positive euphoric
>article about Fritz. It cannot be weak !
>
>And customer-lemming #52335498 buys fritz.
>
>Thats "journalism" ! "Neutral" "journalists" publish "facts".
>
>Impressive.


Good to have you back Thorsten, we've missed you.  Did you go on
vacation?

- Don



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