Author: Uri Blass
Date: 16:11:16 04/08/03
Go up one level in this thread
On April 08, 2003 at 18:36:24, Sune Fischer wrote: >On April 08, 2003 at 13:41:07, Omid David Tabibi wrote: > >>On April 08, 2003 at 09:38:28, Sune Fischer wrote: >> >>>On April 08, 2003 at 07:38:34, Omid David Tabibi wrote: >>> >>>>On April 08, 2003 at 03:36:19, Daniel Clausen wrote: >>>> >>>>>On April 08, 2003 at 00:12:37, Dann Corbit wrote: >>>>> >>>>>[snip] >>>>> >>>>>>If everything else is equal, then lowering the price should sell more. >>>>> >>>>>I don't agree with this one in general. (but I won't argue nearly as colourful >>>>>as Vincent does ;) While this is probably true in many areas (like cheaper >>>>>CDs/DVDs get sold more) in certain areas people (especially the manager-types) >>>>>think a product must be a bad product _because_ it's cheap. >>>>> >>>>>Our company sells software to financial institutes, and depending on the people >>>>>you talk to, it's sometimes a good sales argument to tell them "you need the >>>>>best and hugest sun server there is to run this application". If we'd always say >>>>>that it would also run on a small PC laptop, they wouldn't be interested at all. >>>>>("Big companies need big solutions...") Whether customers of chess software are >>>>>also like that, I cannot say, but based on the fact that some 1400ELO fanatics >>>>>"clearly prefer the 2645ELO engine over the 2640ELO engine" makes me believe >>>>>they could be as well. ;) (numbers are just wild guesses) >>>>> >>>>>Sargon >>>> >>>>I have no experience in computer chess marketing, but let me give you an example >>>>from the program 'Braveheart 3D Checkers' which I released about a year and half >>>>ago. >>>> >>>>This program was (and still is) the only fully rendered 3D checkers program, so >>>>it obviously drew a lot of attention. I released it as shareware, so that the >>>>users can try it for 30 days, then they have to pay $20 to register it. $20 >>>>seemed to be too much, and the ratio of sells to downloads was rather low. After >>>>a month or two, I changed the price to $9.99, the sales more than tripled. >>>>Although in the hindsight I think that $9.99 was probably too low, sending a >>>>message "hey this program is so poor, that is why it is priced 9.99". Maybe >>>>something like $15 would have been better. >>> >>>Interesting, although I don't see how people can pre-judge it as poor based on >>>the price alone, if they can try out the demo first. >>> >>>I generally think software and music is too expensive, if a music CD only costed >>>$1 I'd buy tons of them, when they go for $20 a piece I rarely buy anything. >>> >>>Too high price and you don't sell anything, too low and you don't make money. >>>You need a market specialist to tell you the right price. >>> >>>I think Uri could try to set a price of $1, that's more of a symbolic value. >>>There should be a few collectors wanting to buy then. >> >>Your profit will be 0 or less for any price below $5. Just think about the time >>you spend for customer support, in addition to a fee you pay to a company which >>takes the orders for you (most charge something like minimum $2 plus 10%-20% of >>software's price). Also consider your development costs (tools, time, etc). >> >>For example for each $5 sale, you give 2$ + $1 to the company taking your >>orders, so you are left with $2. Reduce another dollar for your customer support >>time, and another $2 for your development cost. You are left with $-1. Enjoy! > >But you have to consider this case here as a bit special. > >Movei is his hobby, he has already done the work and now wants to see if he can >get some "cool cash" returns. Zero development costs in this case, mostly he >spent his free time. That's the great thing about software, very cheap to >mass-produce :) > >No need to get involved with any business here, just use paypal or something, >sell it off his own webpage. > >Customer support? Just refer them to the winboard faq. ;) > >-S. Movei is not at the level that I think to sell it today. I may think again about it only if movei promotes to the premier division(best 22 winboard engines). tests that I did suggest that latest Movei is more than twice better than movei0.0799(it means that it can beat public movei with time handicap of 2:1) I have not enough games to be sure about it(I played only 20 games and latest movei beated public movei 11.5-8.5 when latest movei got 1 minute per game against 2 minutes per game for public movei). It is still losing against Junior5 with time handicap of 3:1 so it is not in the level that I even think of doing it commercial. It will take a lot of time if I do not start to work more seriously about it( Unfortunately I use more time for discussions and for thinking and less time for programming and even after I have a productive idea I think maybe there is something better to do and do not hurry to implement it) I believe that most of the improvement relative to 0.0799 is evaluation and not search. I guess that I am going to improve the search after some more improvement in the evaluation. Uri
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