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Subject: was Re: Goliath Blitz now ChessMaster

Author: margolies,marc

Date: 10:23:00 09/22/03

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Since you asked, Russ. I think ChessMaster is the number-one seller because over
the years they spent hundreds of thousands of dollars for shelve space and
product placement in MegaStores before Christmas, as few companies can afford to
do.
I seem to recall there was a time when a spot on a shelve at CompUSA only cost
about 20 grand per store--- and they were the only chess product there.
Contemporaneously, Fritz was selling for about 90 bucks back then-- and I am
sure that had something to do with it too.



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