Author: Amir Ban
Date: 14:36:02 12/06/03
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On December 06, 2003 at 16:54:37, Sune Fischer wrote: >> >>For a sponsor, the value of an event is in the media exposure. >> >>The Kasparov-DJ match was covered by the BBC, CNN, ESPN, Discovery channel, to >>name just a few. >> > >Just noticed you left out the biggie: the internet! :) > The internet is not a media. It's a channel where media can operate, the equivalent of paper or radio. It's not about how many people can view the page, but how many will. If internet means cnn.com, that's big exposure. If it's chessclub.com, it's not. Amir
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