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Subject: Re: 12th WCCC, Bar-Ilan University, Ramat-Gan, Israel, July 4th-12th 200

Author: Amir Ban

Date: 16:16:07 12/06/03

Go up one level in this thread


On December 06, 2003 at 17:51:48, Sune Fischer wrote:

>On December 06, 2003 at 17:36:02, Amir Ban wrote:
>
>>On December 06, 2003 at 16:54:37, Sune Fischer wrote:
>>
>>>>
>>>>For a sponsor, the value of an event is in the media exposure.
>>>>
>>>>The Kasparov-DJ match was covered by the BBC, CNN, ESPN, Discovery channel, to
>>>>name just a few.
>>>>
>>>
>>>Just noticed you left out the biggie: the internet! :)
>>>
>>
>>The internet is not a media. It's a channel where media can operate, the
>>equivalent of paper or radio. It's not about how many people can view the page,
>>but how many will.
>
>Agreed.
>I'm sure the www.x3d.com hitcount ran into the millions during that event.
>
>>If internet means cnn.com, that's big exposure. If it's
>>chessclub.com, it's not.
>
>Nobody says it couldn't get on cnn.com just because it takes place on
>chessclub.com.
>
>I think one of the reasons that the fritz, junior and deep blue matches got such
>a massive attention when playing Garry, was because people could tune in and
>follow the games live on the internet.
>

You are putting the cart before the horse. Without the big media exposure these
events received, almost all of the people who followed the event would not have
known it was taking place, or if they had, why it was worth their attention.

Getting a message across to millions of people is tremendously expensive.

Amir


>Television helps of course, but computer chess (without Garry) isn't really
>suited for television anyway.
>
>-S.
>>Amir



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