Author: Jasmine Baer
Date: 08:35:21 12/18/03
Go up one level in this thread
I don't have an issue with someone posting a message or two letting us know that
a new product will be coming out, and, by the way, here is where you can find
some info on it and also where you can purchase it.
When many in this forum heard about Ruffian 2.0, they were excited and wanted to
know where they could purchase the product and how much it would cost. My sense
of the responses was that some people were disappointed with the distribution
strategy - i.e. it didn't seem like it would make it to the U.S.A., and that
people would have to purchase from Schach Niggleman. There may have been other
comments - both positive and negative.
If I were an entrepreneur reviewing the comments, I'd do my best to check my ego
at the door. Filter out the non-constructive criticism ("This sucks!" But
nothing to support the assertion that it "sucks.") and the non-detailed positive
comments ("This is great." But nothing to support why it is great.) and think
hard about what was said. If there is anything that I can immediately do to
address issues or concerns that escaped me in the product development and
product management aspects, I'd do my best to address them. If the die had
already been cast, and there was nothing I could do, I would ensure that the
next time a window for change opened that I would make changes to address issues
or concerns.
It is hard to have something you love criticized, but in business, much as in
other aspects of life, it pays to develop thick skin. A successful businessman
will take the good and the bad and synthesize it so that his next effort is a
much tighter product with better distribution, etc.
Funny I should be on my soap box. I just had a presentation of mine get a
luke-warm review. I could be pissed, but instead, I'm swallowing my ego and
using the feedback I received to make a better product next go-around.
I guess what I'm trying to say is this:
If I were a person who wrote a chess program (like Ruffian, Chess Tiger, etc.)
I'd have to stick to my guns and do what I think is best for the program. At
the same time, I'd take the feed back I receive and use it to improve my
program. Maybe someone out there saw something that I overlooked. Maybe
something I thought wasn't important is really important to a key demographic of
my buying audience. The more compliments and criticism this forum produces, the
better for program developers and product marketers - if they filter out the
useful from the useless, check their egos, and swallow their pride.
OK. Enough from me.
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