Author: Thomas Mayer
Date: 22:40:26 12/19/03
Go up one level in this thread
Hi Dann, >I have two problems with the law. >First, it is nearly impossible to prove it. So does it mean you cannot say >anything? > >Second, all the chess engine makers say that there engine is the best on the >box. Of course, it is common sense that they say that. Probably, all of them >believe it too. > >So show me the modest chess engine writer who puts on the box: >"This engine is pretty good. I don't really know if it is as good or better >than the other ones, but I hope it is strong." > >I would buy it almost for that reason alone. ;-) But we will never see a box >like that. Can you present me any add where it is stated that something is THE BEST ? Or THE STRONGEST ? Without any proof ? At the moment e.g. Deep Fritz advertises with "The Best Fritz ever available" which is for sure true - they give reasons for it like new features etc. But they do not say that it is the best of the world. Also Shredder or Junior was never announced being the best - they just give facts like Worldchampion of xxxx or Nr. 1 at the SSDF etc. I believe that the law in other country's is more or less the same then in germany... That's why you usually don't have the superlative anywhere in advertisings. And I think it is a good law, it does make it more complicate for the company's to disinform potential buyers - when they want to advertise something and say that they are better then others then they must give some proveable facts. But this is getting off topic - it would really interest me to read some court decisions about "Alleinstellungswerbung" (sorry, I don't know the english term for it) in other countrys then germany. So let's stop here and continue by mail... Greets, Thomas
This page took 0 seconds to execute
Last modified: Thu, 15 Apr 21 08:11:13 -0700
Current Computer Chess Club Forums at Talkchess. This site by Sean Mintz.