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Subject: Sony to exit selling PDA's (Clie) outside of Japan

Author: Mike Byrne

Date: 03:55:19 06/02/04


This may influence your decidion whether to go with a Pocket PC or Palm device
for your next handheld device.

===========================================================
Sony to Halt New Clie Sales Outside of Japan
By REUTERS

Published: June 2, 2004


Filed at 3:32 a.m. ET

NEW YORK/TOKYO (Reuters) - Sony Corp said it will stop selling new handheld
digital assistants outside of Japan this year, exiting a declining market and
striking a blow to PalmSource Inc., whose software powers the devices.

The move, announced on Tuesday in the U.S., would decrease the number of new
personal digital assistants (PDAs) that need the Palm operating system made by
PalmSource, which counts Sony as its second biggest licensee after palmOne Inc.

PalmSource shares tumbled 12 percent on Tuesday in New York and Sony shares fell
about one percent on Wednesday.

The Japanese electronics and entertainment conglomerate said the Clie failed to
realize its intended goal of becoming a mobile device that links content and
hardware. ``We consider mobile devices a key aspect of our strategy to converge
contents like music, movies and games with hardware and since the Clie functions
as a personal organizer, we wanted to refocus our efforts,'' a Sony spokeswoman
said.

Sony aims to fill the Clie void with new advanced handsets from Sony Ericsson,
its cell phone venture with Sweden's Ericsson, and a new handheld game machine,
the PlayStation Portable (PSP).

The PSP promises to play games, movies and music and will hit stores later this
year in Japan. It goes on sale in the United States and Europe by the end of
March 2005.

Sony plans to stop development and sales of a new Clie after autumn in all
regions, except for Japan.

Sony's Information and Communications business -- responsible for Clie and Sony
Ericsson -- generated sales of 842 billion yen, or 11 percent of group revenues,
and had an operating profit of 900 million yen in the business year ended March
31.

Sony chose to scale back its PDA development rather than introduce new products
that might have conflicted with more popular products from Sony Ericsson,
analysts said.

The absence of Sony's Clie could dent PalmSources's dominance in the handheld
software market, where it has so far fended off the competing Pocket PC
operating system developed by Microsoft Corp.

``(Sony's absence) will contribute to a significant loss in the market share of
the Palm operating system overall,'' IDC analyst Alex Slawsby said. ``It is a
large loss of shipments.''

PDA DEMAND SLIDES, SMARTPHONES GROW

In the late 1990's, handheld computers were a must-have electronics gadget,
giving consumers the power to carry thousands of phone numbers, addresses and
appointments in their pocket.

``As mobile phones bring on board more and more capabilities of the PDA, there
is a growing segment of consumers that would just rather buy a phone and only
carry one device,'' Slawsby said.

PalmSource said it had ``respect'' for Sony's decision. It noted that while the
PDA market is declining, PalmSource software is found in popular ``smartphone''
devices made by manufacturers such as palmOne and Samsung Electronics Co Ltd

``We have seen a shift toward smartphones,'' said PalmSource executive David
Limp. ``We positioned ourselves for that and the news so far has been very good.
We have more product shipping running the Palm OS than we ever had.''

Sony, which is an investor in PalmSource, said it will continue to introduce new
PDA models in Japan, where it holds more than half the market and faces less
competition from palmOne, the world's biggest maker of PDAs.

Sony ended 2004 with 13 percent share of the global PDA market, behind PalmOne's
38 percent and Hewlett-Packard Co.'s 22 percent according to IDC.

PalmSource shares fell $2.41, or 11.9 percent, to $17.84 on Nasdaq and Sony
closed down 0.99 percent at 3,990 yen.




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