Author: r.c. richards
Date: 20:30:53 11/09/00
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On November 09, 2000 at 21:37:02, Robert Pawlak wrote: >The reason it is sold and purchased is: >1. Name recognition >2. Availability >3. Marketing >4. Many people buy it out of reflex, without an accurate understanding of what >they are getting >5. Other factors It's pretty easy to see you never went to business school, just as it's easy to see that the folks at Millennium never went to business school. John Merlino may never have gone to business school either, but somebody in his organization certainly has. Chessmaster sells more than anything else and Chessmaster is cheaper than anything else. And there is a relationship between sales volume and price--there is always a relationship between sales volume and price. I know you never went to business school because you didn't mention price as a factor, and that's always a factor except for those with unlimited means, and there are no such people. I'm not exactly broke, but by the end of the year, I want to look back at my chess software expenses and I want them to be as low as possible, just like I want all my expenses in all areas to be as low as possible. I own Fritz 6 and Chessmaster6000 and 7000. I'm going to buy the new Rebel package. I'd like to have Shredder, but with a new Fritz coming out, I'll probably get the new Fritz and blow off Shredder. Shredder is the easiest to blow off because of it's price. And then there's the new Chessmaster 8000, which is very difficult to blow off because of it's price. The Rebel package is difficult to blow off because of what people here say about it and because of it's price. And, no, my desktop is not going to look like Sarah's desktop--at least, I hope not. (For anybody who didn't know this, she has a .jpg of her desktop on her webpage.) For all I know, Stefan might be the most giftest professional chess programmer in this world. But I think I can be fairly sure he's the brokest professional chess programmer. I would bet that a smaller percentage of folks here own Shredder than Fritz or Chessmaster. Yet Shredder is the world champion. Price is always a factor, even for world champions. Reese
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