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Subject: Re: NEW Rebel 10 Prices

Author: Steven Schwartz

Date: 08:02:06 10/29/98

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On October 29, 1998 at 10:24:43, Donald Gerue wrote:

>I see this morning on the Rebel we site that they have cut the prices for Rebel
>10 by about 50%. There is no mention of what will happen to those who have
>already purchased it at the higher price.
>I would like to see Ed tell us how this will be handled.
>
>Don Gerue

We did not know about it until about 30 minutes ago
when we received an email from Ed.

I am confident that Ed will support his dealers as
he always has to take care of the end user, but if
he does not (or cannot), we will certainly offer our
customers something. I just do not yet know what that
something is yet.

This price war business may "seem" to be great for
the consumer, but if you look beyond it, you will
find that it may be very bad for the future of
good chess programming.

In my opinion, a support-oriented product like chess
software really has to allow for some profit for somebody.
I wonder what incentive Richard Lang will now have
to continue toward his goal of introducing Genius 6?
Or Mark for Hiarcs 7? Or anyone, for that matter.

We will keep everyone posted. Please be patient with
us. As you can understand, right now there is a fair amount
of turmoil.

I have not said any of the above out of greed. There is no longer
enough profit in chess software for the retailer to get too
concerned about losing potential business. Everyday I thank
my lucky stars that we are diversified.

Regards,
Steve (ICD/Your Move)



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